"Won't Last A Day Without You" movie faces big box-office challenge

[As of latest update: "Won't Last A Day Without You" movie playdate has been moved from November 23 to November 30, 2011, the same playdate for GMA Films' "The Road".]

Sasa and Gege (Sarah Geronimo and Gerald Anderson) team up once more in "Won't Last A Day Without You", which is coming to movie theaters on November 23, 2011.

Sarah Geronimo and Gerald Anderson in Won't Last A Day movie

After two successive mega box-office hits, "No Other Woman" last September and "The Unkabogable Praybeyt Benjamin" in October, here comes "Won't Last A Without You" movie which is another co-production between Star Cinema and Viva Films.

Will it continue the trend in the Philippine box-office?

"Praybeyt Benjamin" and "No Other Woman" are the now the 1st and 2nd highest-grossing Pinoy films of all time, and it's indeed a tough challenge for "Won't Last Day Without You" to achieve the same box-office success, or at least match the success of the 1st Sasa-Gege movie "Catch Me...I'm In Love".

The first Sarah-Gerald starrer was shown only last March and currently the 3rd topgrossing film of the year.

While the two previously shown films enjoyed lesser competitions in the box-office, "Won't Last A Day Without You" will be facing two potential box-office giants from Hollywood - "The Twilight Saga: Breaking Dawn Part 1" which opens this Friday, November 18, and "Happy Feet Two" which is also showing on November 23.

Just like "My Amnesia Girl" last year, WLADWO will be showing in theaters for only a month (4 weeks and 5 days to be exact) since the Metro Manila Film Festival 2011 will start on December 25.

But have you ever wondered why Star Cinema and Viva Films decided to show a 2nd Ashrald movie this 2011?

I think it's for "business" reasons.

They definitely want to challenge the Ashrald fans to make this movie another mega box-office hit.

Sarah's fans definitely would want Sarah to be crowned again as the Box Office Queen (and some probably wouldn't want "No Other Woman" star Cristine Reyes to get the title).

Watch "Won't Last A Day Without You" movie trailer...

Joining Sarah and Gerald in the film are John Lapus, Megan Young, Martin Del Rosario, Marlann Flores, Niña Dolino, Cheska Ortega, Young JV, Lui Villaruz, Jommy Teotico, Yam Concepcion and Mr. Joey De Leon.

It's directed by newbie director Raz dela Torre (who wrote Sarah's previous box-office film "A Very Special Love").

About M.I.

Mykiru is an entertainment blogger, having been named as one of the Top 10 Pinoy Showbiz Resources in the Philippines. For a decade now, Mykiru.ph has been delivering the latest, the hottest and most trending issues in the country.

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